Happening PR has repeatedly shown its ability to build relevant and positive editorial coverage for its clients. Happening clients feature consistently and positively in the national and regional press, on radio and television, in their trade, professional and specialist press publications. Our dynamic team have developed key media contacts locally, nationally and internationally over the years enabling us to deliver cutting edge media coverage for all our clients.
Services offered include:
Media Relations & Media Management
Media relations are an essential part of most PR strategies. We can help you to build relationships with the right journalists and writers, to ensure that your views are communicated to the marketplace. By arranging press meetings, we can introduce you to journalists at the right time so that your reputation as a commentator is established before relevant news happens.
Our dynamic team work with key news desks throughout the UK and Ireland on a daily basis generating effective and penetrating news coverage for all our clients.
Crisis Management
Crisis Management is important in the management of any significant PR contract. At the outset of any contract, we will set up an incident management protocol with key holding statements already agreed by senior representatives and a plan of action in the event of any negative actions.
All crisis management issues come under the supervision of Happening’s Director Anne Doherty who has a wealth of experience in dealing with a wide range of varying incidents and crisis situations.
Communication Strategy Development
An organisations success is directly linked with its ability to communicate effectively. To communicate effectively with its publics any organisation must in the first instance have effective internal communication functions in place. Our PR specialists can review and assess the suitability of both these functions and work with our clients in developing new approaches and strategies to both corporate and internal communication.
Building positive relationships with key publics will include meeting and liaising with government bodies, local communities, pressure groups and sometimes most importantly the organisations own workforce.
Government Relations & Public Affairs
Decisions taken by the Government can have major implications and impact on organisations both regionally and nationally.
Happening will cater for our client’s public affairs needs through working closely with politicians, their staff, Government agencies and the political press.
Media Training
When under the media spotlight it is imperative that company spokespersons are confident, articulate and clear in their message when carrying out media interviews. Happening will work with appointed spokespeople to identify their specific media training needs and develop a media-training plan.
Other services include:
- Marketing communications
- Copywriting & publication development
- Brand Positioning and Communication
- Sponsorship management
- Community Relations
- Corporate Hospitality
- Media Buying
- Branding & Graphic Design
- Print Management
- Video Production
- Evaluation Research and Analysis
'If I was down to my last dollar I would spend it on PR.'
Bill Gates, Founder of Microsoft



Public Relations

